How to Create a Clear and Concise Technical Budget Presentation to Persuade a Non-Technical Audience

Do you ever have to convince your board of directors or other non-technical stakeholders that you need to make an investment in something technical or hard to understand? Have you had the experience of seeing their eyes glaze over when you try to explain your need?

If so, the next time you need to get buy-in on a technical budget request, break down your explanation into these 5 bullet points. Use words that your mother would understand.

What is it? It is important here to keep your language simple. Avoid technical jargon. Example: We need to purchase a generator (also called a uninterruptible power supply or UPS) for our servers and A/C systems. Why do we need it? Explain how not having the item is affecting the company. Talk about the impact to customers, employees, and profits. Example: We need to be able to continue power to our servers and A/C systems in the case of outages with our primary power supply. A/C power outages have occurred twice this summer. Our servers have been down 3 times for a total of 12 hours in the last six months due to power outages. The Security Audit has also mandated that we have backup power. What if we don't purchase it? Give examples of what will continue to happen if you don't make the purchase. Remember that you are giving your audience facts to make a decision as to whether to buy, keep what you have, or go with an alternative. Example: We will continue to be at high risk of critical data loss. Our company will cease all computer functions during a power loss. We will be violating the mandates of the Security Audit. What are the alternatives? Of course, there are probably other options to what you are proposing to purchase. Give them a high-level list of what you have already considered. Example: Purchase additional batteries for the UPS already in place. However, this only lessens the risk of the server shutting down and doesn't guarantee that we will have our servers up at all times. This option does not meet the mandates of the Security Audit. How much will it cost? Give them the cost and a high-level summary of what that includes and how you got the number. Example: K based on 3 quotes. This includes the generator, installation, gas line, and electrical work.If you have several budget items to request, use the same 5-bullet question format for each item. Your audience will be comfortable that your request is structured, easy to understand, and easy for them to get the information they need to make a decision. Try this out the next time that you have to get funding for something that is technical and you are addressing a non-technical stakeholder!

How to Create a Clear and Concise Technical Budget Presentation to Persuade a Non-Technical Audience

How to Create a Clear and Concise Technical Budget Presentation to Persuade a Non-Technical Audience
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Resume Writing Tips - How to Create a Powerful Opening Statement

Most professionals would love to land their dream job but when it comes to writing a resume that would qualify them to make the jump; they end up stuck with what to say and how to say it.

Not knowing how to create an interest-generating opening statement is a common problem and can quickly lead to job seeker discouragement before the job search even begins!
Here are 3 tips to creating a powerful opening statement that will quickly get you positive attention:

Tip #1 Create a Qualifications Summary

Resume Writing Tips - How to Create a Powerful Opening Statement

A qualifications summary should go at the very top of your resume. It does not explain what your professional objective or goal is, but it does give a clear and powerful overview of who you are and what you can do. Why don't you want to use a professional objective? Because your resume needs to be focused on what you can do for a company versus opening with a statement that leans towards what YOU are looking for.

Tip #2 Create an Authentic Opening Statement

To maximize your focus and clarity try a simple writing trick:

Begin to write about what you are doing when you are at your very best, followed by your other key strengths and attributes. Do not edit yourself as you freely write up to a page of information. After a quick break, return to what you wrote and begin to highlight the key words and phrases you feel are the most powerful. Your document should be reduced to about half at this point. After another break return to your document a second time and repeat this exercise. Now you have a powerful, authentic and compelling draft statement describing where you really shine!

Tip #3 Use Universal Language

Another common mistake professionals will make is to load their opening statement with industry jargon. Yes if you are a CIO, corporate counsel or a VP of Finance you have very specific language that you use. However your resume has to be written for multiple people in multiple departments. In many cases your resume is being viewed (and thus must be equally compelling) to directors of human resources, division presidents and various managers.

Scan your opening statement for red flags including acronyms that are not spelled out, information on specific companies, too much detailed technical information and sentences that are only decipherable to people intimately associated with what you do.

These key tips will help you to easily create an authentic statement about who you are when you are at your career best, and command the attention of the companies that are looking for someone....just like you!

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Good Feature Writing Examples Get You Closer To Your Byline

It is the dream of many of us that write to be featured above the fold on a leading publication, website or newspaper. For many it remains a dream, but for others who turns dreams into action it can become a reality.

Gone are the days when few of us had a voice. Today, with the Internet, blogs and other news gathering sites, we can quickly and easily become published feature writers, although getting paid for it is another matter. The good news is that having your blog featured on Feedburner, or your article on the front page of Digg or Netscape will generate so much traffic and word of mouth that paying for the same advertising would be akin to buying commercial time on the Super Bowl, and beyond the reach of most.

A feature article can be about anything at all, but it helps if it is newsworthy. I have written an article or two about my dog, and while it brought personal fulfillment, it did not generate much traffic. In the newspaper field (and true also on the Internet) the headline "Dog Bites Man" garners little attention since it is an everyday occurrence, while the title "Man Bites Dog" makes us all sit up and take notice.

Good Feature Writing Examples Get You Closer To Your Byline

If you are going to write a feature article on anything, give it a unique perspective, and do not copy and paste something you read. That would be plagiarism, and the search engines tend to ignore what they identify as duplicate content.

Case studies are often provide very good feature articles examples, especially if the study concerns something or someone that could affect all our lives or the economy. When Alan Greenspan, head of the Federal Reserve of the United States from 1987 to 2006, made a statement people around the World took note. Was it because he was a great writer? Rather it was because what he said affected the lives of millions, billions around the world.

Choose what you want to write about, write it well, but be certain you have an audience. If someone can read your feature article, and find it improves their life or teaches them something they did not know before, you have the very real possibility of achieving "above the fold" placement.

A proven successful feature article model is the "How To" article. Some examples are:

"How To Lose Weight and Keep It Off"

"How To Make So Much Money Even Your Mother-in-Law Will Think You Are Made Of Gold"

"How To Live To One Hundred and Remain Healthy and Fit"

When Winston Churchill uttered the famous words, "Never, never, never give up" he was talking about World War II. But the same holds true in getting your first featured article published. Never give up: if your article is rejected, revise it, write another one, or submit it to somewhere new. Rejection is part of life, and certainly part of any writer's life.

Know your market. This sounds simplistic, but it is crucial. Do not submit your articles to publications or websites about dogs if your article is about cats. Despite your talent, your work must fit the market where it is submitted or publication will be an elusive dream.

If you are a writer, then you have the potential within to be a feature writer. Research, refine, then listen if you get a rejection notice: often those editors will guide you toward ultimate success.

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Technical Writing - Definition of Foreword, Introduction, and Preface

Definition of foreword, introduction, and preface OK, let's get started. Easy enough to say, but what do we start with? What comes first, a foreword, an introduction, or a preface? The best way to approach the subject is to look at what they do.

A foreword, if we follow the generally accepted definition in publishing, is an introduction to a book by someone other than the author. It comes right after the Table of Contents, and the pages are numbered with lower-case Roman numerals, e.g., i, ii, iii, etc., rather than the Arabic numerals used for the text of the book.

Ideally, it's written by an expert on the subject of the book who says that the author did a good job writing about the subject. The foreword generally speaks well of the author.

Technical Writing - Definition of Foreword, Introduction, and Preface

A foreword, as the spelling indicates, is a word that comes before. It's not a forward, which is a direction, or a foreward, which is a misspelling.

A preface is usually written by the author of a book and often gives an overview of how the book came to be written, its intended purpose, and to what extent it covers the topic. It may come before or after the foreword, but it usually comes after and follows the same page numbering system. The preface may also include acknowledgements.

An introduction is also written by the author (or, sometimes, the editor). It's an essay that sets up the full topic of a book. It states what the author's point of view is and may indicate what the reader's point of view should be. After reading the introduction to find out what's in the book, the reader can decide whether or not to read it. Since it's part of the text, the pages are numbered with the same numbering system as the text.

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Coffee Shop Millionaire - Detailed Review

When I heard there was going to be a launch of a product called Coffee Shop Millionaire, it intrigued me so I pulled some strings and was able to get a look into what this product was all about, so here is what you get when you become a member of Coffee Shop Millionaire.

Before I begin, I have to tell you that this product is set up in a very unique way, it basically has self made millionaires telling how they were able to become exactly that. Since there is so much content within this product I am going to try and tell you exactly about each section of the course but since there is so much that comes with this product I will not be able to cover all the specifics of Coffee Shop Millionaire, because it would make this article way to long.

So here are all the sections that you will get if you become a member of Coffee Shop Millionaire, before I go further I think it is important for me to note that each of the video's are Standard, High Def, and can be Downloaded in video, audio, or pod casting formats.

Coffee Shop Millionaire - Detailed Review

Cash Machines Section - This is broken down into 4 parts and they are:

Local Cash Machine - shows you how to make an extra 0 to 00 as a local internet marketing consultant, this is a very easy to get going. This does not even require cold calling or anything like that. They even show you how to outsource if you do not want to do this yourself, and even though it is local they show you exactly how to do this in other cities as well.

Newsletter Cash Machine- This shows you how to get money anywhere from about ,500 to ,000 a month by sending simple email newsletters to customers and subscribers and website visitors of an existing business. Essentially it is list management, and the nice part is you are getting paid to leverage other peoples assets.

Article Cash Machine - this shows you how to make money as a Freelance Article writer. This shows you how to start out with no experience, no clients, etc. and how to start earning 00 a month in income, very fast. This is broken down into 3 parts

1. Brief introduction on article writing, success mindset, setting up "Tools of the Trade"
2. How to quickly write and deliver articles.
3. How to get paying clients fast.

Video Cash Machine- This shows you how to create 30 to 90 second promotion video for local businesses and exactly how to get this up and running.

Million Dollar Launch Secrets Section - This is then broken down into 15 parts, each part is fairly self explanatory:

Product Creation Army of Affiliates Art of Launches Getting Affiliates Excited New Partnerships Keys to a Mega Launch Launch Contest Launch Processes Meet Big Players Rolling Launches The Launch Schedule The Ultimate Product Pack - 21k System Underground Affiliates Upsell Path Webinar Replays

Skill Set Video's Section - This is then broken down into 3 parts that each then go into a lot of detail, that slowly builds up your knowledge of internet marketing:

Beginner - Covers Fundamentals, Mindset, and Keyword Research

Intermediate - This covers Blogging, Membership Sites, Million Dollar Sales, Traffic ( this includes Ad Swaps, Forum Marketing, Link Building, PPC, SEO, Podcasting, Press Releases, Video Traffic, JV Traffic.)

Advance - This covers The Next Level, Advanced Webinar Replay

The next section is Tech Tutorials - this section covers just about any technical question or problem that you may ever come across, it is broken down into 13 Parts:

Registering Domains Hosting Setup Modify Content Autoresponder Setup Adding Audio and Video Adding PayPal Button Adding ClickBank Payment Button Blogger Setup WordPress Setup Upload using FTP PHP Redirect Elance EzineArticle Submission

The next section is Your Content Library (pretty self explanatory)

Bonuses Section - Kevin Wilke, Now I am sure there is more coming in this BONUS SECTION, however I am getting a look at this product ahead of the actual launch so I am not completely sure what all of the bonuses are.

Rolodex Section - Is divided into 2 parts they are:

Rolodex - This has a list of basically all the RESOURCES that you are going to need in running a profitable and successful online business.

Coffee Shop Millionaires Interviews - Once again I am getting a look before the actual release of the product, however this is where there are going to be interviews with people who have started out with basically a job at a Coffee Shop (hence the name for the product) and have made themselves into millionaires.

Forum

PRO's of Coffee Shop Millionaire:

They give you a complete model of how to start a profitable online business. You can start setting up your online business by just doing it part time. They give several ways for you to start making money online, so you do not have to follow just one way of starting to create an online income. You can learn from real life examples of people who started essentially from where you are, and are now millionaires. All of the ways that Coffee Shop Millionaire explains on how to start a successful online business, are very realistic and easy to implement. So if you get this course and do not start earning money online, then the only person you have to blame is yourself for not TAKING ACTION. Although this is a membership site, it will most likely save you money in the long run of things, this is because most people buy a product and then purchase another product as soon as they get an email in their inbox selling them on the newest way to start making money online. However if you know that you already are going to be having a certain amount of income going towards your membership fee you are going to be less likely to purchase another product and stick with just this, which if you follow their easy directions you will be able to start earning money online. The other upside is that since it is a membership site you are going to be getting the newest and best information, on internet marketing. Coffee Shop Millionaire is perfect for both new and experienced internet marketers, because it covers each of the ways to make money online very well. A lot of the income streams that Coffee Shop Millionaire shows you how to make can be outsourced either in the beginning or after you start to make money with it and can then afford to outsource it. You get your money's worth from the Content Library alone.

CON's of Coffee Shop Millionaire:

It is a membership site, I am not usually very fond of sites that you have to keep renewing each month. (although you could get this product and then download all of the initial content and then unsubscribe from the site.) There is so much information that it is possible that some may get information overload, however unlike most products where you are learning just one single system, you will be able to learn about several different ways to create an online income and some of these are very easy to start implementing right away. As with most internet marketing products, experienced internet marketers may get bored with certain parts of Coffee Shop Millionaire, because they will already know some of the parts that are covered by this product. However that is to be expected with most products in the internet marketing niche.

CONCLUSION

Coffee Shop Millionaire is a very well put together product that will show you several different ways to start making money online, and very fast as well. The nice thing about this product is that since it shows you how to create multiple streams of online income, you can get one stream of income flowing in and then start on another.

It would be very realistic for someone to expect to be able to start earning a part time or even a full time income from what they learn from Coffee Shop Millionaire, it is even quite possible to become a millionaire after you begin to take action and start creating multiple streams of income, from what you have learned with this product. Coffee Shop Millionaire is a very good product for anyone who is serous about earning money online.

Coffee Shop Millionaire - Detailed Review
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Adjective Order - Teach Your Students the Correct Order of Adjectives

Did you know that when more than one adjective is used in a sentence, that they need to be written in a specific order?

Most English speakers, including your students do this automatically. When they speak or write they use what sounds correct to guide the order of adjectives. They know that "the brick last house" sounds odd and can quickly and confidently adjust it to "the last brick house". This is fine for commonly used adjectives.

However, if your students need to use adjectives that are not as common, especially ones that are not used in everyday conversation, it can be very difficult for them to determine what the correct adjective placement is.

Adjective Order - Teach Your Students the Correct Order of Adjectives

Give your students opportunities to explore and practice how adjectives should be placed in a sentence and their skills and confidence will increase.

Here is the correct order for adjectives.

1) OPINION (lovely, useful)

2) SIZE (big, enormous)

3) AGE (mature, ancient)

4) SHAPE (square, oval)

5) COLOR (red, burgandy)

6) ORIGIN (American, English)

7) MATERIAL (wooden, cotton)

8) PURPOSE (typing, sun)

Use these exercises to get your students practicing adjective placement.

1) Write the order of adjectives on the board and ask your students to suggest examples. Write two examples for each type of adjective.

2) Ask your students to copy what you have written on the board and include two more examples for each adjective type.

3) Write 3 or 4 adjectives on the board and ask your students to use all of them in a sentence. Here are some adjectives that you could use (hairy, big, yellow), (cold, silver, English), (roasted, salty, chilli), (fluffy, young, white). This activity could be done a few times.

4) Write 3 or 4 adjectives on the board. Include one or two words that your students will not know. Here are some examples (re-hydrated, orange, African), (dusty, brown, marsupial), (acidic, salty, Greek). Ask your students to look the words that they don't know up in a dictionary and then use all the words in one sentence.

5) Ask you students to find three examples of adjective order in books that they have been exploring in class.

6) Write a sentence on the board that includes at least three adjectives. Ask your students to write the opposite of that sentence. When they do this it will become clear that even though the meaning of the adjectives can change dramatically the order of adjectives stays the same.

For example, "The boy saw the long, dusty, dirt road" becomes "The boy saw the short, clean, concrete road".

Adjective Order - Teach Your Students the Correct Order of Adjectives
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Print out an adjective order worksheet and link to other adjective resources for the classroom at
http://www.free-teacher-worksheets.com/adjective-order.html

Find a wide range of free printable classroom resources at
http://www.free-teacher-worksheets.com/

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The Best CV Format

There are many different types of CV available so you may be confused as to which CV will best present your profile, skills, qualifications and work experience. Before just writing down the information, you should research the types or formats of Curriculum Vitae that will present you and your career information in the best possible way in order to achieve an effective CV - one that gets you chosen for interviews.

There are mainly six different CV formats: the Chronological CV, the Performance CV, the Functional CV, the Targeted CV, the Alternative CV and the Universal CV. There are other names and of similar variations of the same, such as the hybrid CV, the Comprehensive CV and the Brief CV.

The Chronological CV is one that lists your education, work history, experience, etc in reverse order of the events. This is the most used Curriculum Vitae; however, it may not be the best CV to use for your situation. If you have just graduated from college for example, you may not possess a list of job specific specialised training, work history, or professional experience. This may be the ideal type of CV for a person that has performed well in his or her career and has plenty of information to add in a chronological manner.

The Best CV Format

The Performance CV is similar to the chronological CV, you can however, add achievements with the information provided in chronological order such as awards and information of the school, company, and a person to contact. This format is great for those with job experience of which to display a company in their work history.

The Functional CV the focus is on your career functions - i.e. an expansion on your skills performed. This format is often used for individuals / managers that are seeking a position in a different field. This CV type is also good for those for trades or technical employees employed on various short term contracts.

The Targeted CV focuses on the vacancy that you desire within a company. With this CV type, you only list education and work history that is relevant to the specific job position. This format is used by people that have been employed in various fields, but wish to focus on one job area or specific job vacancy.

The Alternative CV is one that is often used for creative people and positions. An individual can be a more flamboyant and add more personality to their Curriculum Vitae. This type is used by people that want to focus and advertise themselves rather than their achievements.

The Universal CV can be a mix of all of the above. If you are confused about which CV to use this is the safest one to present to prospective employers. Choosing this format is usually the best way to get the attention you deserve if you are writing your own CV. This CV will display the pertinent information you need in order to be chosen for an interview.

The Best CV Format
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How to Write an Audience Analysis

What Is An Audience Analysis?

An audience analysis is essentially a study of customer needs and wants. These could either be explicit, implicit or both. The key is to gather as much information as possible so that the final product will be well received by the target audience. In terms of its importance, audience analysis ranks highly with technical writers due to the content of their writing. Therefore, it is particularly important for them to know who their audience is especially in terms of their needs and wants. What they know or do not know, their level of understanding, their perspectives and views as well as expectations are useful information to a writer or speaker.

How Can Audience Analysis Be Better Written?

How to Write an Audience Analysis

Understand the meaning and purpose of the analysis. The analysis is all about appreciating the profile and characteristics of a group of people so that an offering can be customized for them. The analysis would help determine, among others, the most appropriate style, tone, format and amount of information required. Appreciate the need for it. Why write an audience analysis? What is it for? How will an audience analysis help a speaker or writer? Appreciating the value of the analysis will enable it to better focused on factors such as audience background, the situation and context in which the final product will be delivered. Understanding how the analysis will be used by the writer or speaker to tailor their delivery will great help the manner in which the document is written.
Important Elements Of An Audience Analysis

The target audience. Who are they? What would they know or not know in terms of the offering? What are their personal details such as age, gender, occupation, education, location etc. Why would they want or need the information? How or why would it be of interest to them? What would be the situation under which the document will be received? When and where would it be delivered? What would the needs, wants and expectations of the audience in terms of the subject or topic of the document? What other special needs might there be and what is the degree to which the document is to be customized? What would the audience expect to "takeaway" in terms of benefit after reading or hearing the information?
The Important Touches

It is important that the audience analysis is well written. It must be clear, factual and easily understood. Relevant headings would help readability in addition to a suitable layout and good organization of the material. The document must be proofread and edited. Spelling and grammar need to be without error with a good flow to the document for it to be user "friendly".

How to Write an Audience Analysis
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Knowing what to write is part of the solution. However, to be able to write well, we would have to be good at a number of other elements of writing. One of it is in translating ideas into words. If this is one areas that needs improvement, rest easy. There is now available, an easy to use Writing Software that offers a solution. The software uses a unique technology to provide the first context-related, all-in-one solution for improving writing. Developed by a leading team of software, algorithm, and Natural Language Processing experts, for the first time ever, users can easily enhance their writing skills. This revolutionary writing tool instantly analyzes the complete text and provides context-based recommendations to replace words with synonyms, to add adjectives and adverbs, to check spelling, and to verify proper grammar use.

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Technical Writing - How to Use Fonts Properly in a Technical Document

As a technical writer, you should be aware of certain basics about fonts and some basic rules to observe in your documents. The most basic distinction about fonts is whether they have a "serif" or not. That's why font families are split into two major categories: Serif and Non-Serif fonts.

A serif is a small tail- or wedge-like appendage that extends outward from the end fo a letter or symbol. "Times Roman," for example, is a famous serif font and "Arial" is an equally famous non-serif font.

RECOMMENDED RULES of font selection for technical writers:

Technical Writing - How to Use Fonts Properly in a Technical Document

1) Select your headlines from NON-SERIF fonts (like Arial, Helvetica, Verdana, Tahoma, Futura, Optima) and your body text from SERIF fonts (like Roman, Times Roman, Times New Roman, Georgia, Bookman).

2) ITALIC is designed to attract attention to itself by virtue of being hard to read. That's why, in a block of readable text, it makes sense to emphasize a word or a phrase by printing it in Italic.

However, some authors print whole web or print pages in Italic! That defies the whole purpose of the Italic style. Every time you use Italic font, be aware that you are making your words harder to read. Thus use it sparingly, like using pepper while cooking.

3) Do not use more than two or a MAXIMUM of three typefaces in your technical documents. A profusion of typefaces creates confusion in the reader's mind. When it comes to fonts, less is always more.

4) Do not assume that all computers have access to every font you have. All computers, however, come with a set of built-in "system fonts" that are installed automatically by the operating system. The most famous of these system fonts are Arial, Times Roman, and Courier. If you use these three fonts you can rest assured that your document will appear in the receiving end in the same fonts that you have used on your machine.

If, however, you use a hard-to-get fancy font, the reader's machine will substitute the "closest font available" to render your document readable. "Optima" for example may be replace with "Arial" and sometimes such substitutions change the way a page is composed, usually for the worse.

Thus, to be safe, stick to the basic "system fonts" when designing a document that you expect to be distributed and read online.

Technical Writing - How to Use Fonts Properly in a Technical Document
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Coping with Change: Develop Your Personal Strategy

Why do we resist change?

As the saying goes, the only people who like change are busy cashiers and wet babies. We find change disorienting, creating within us an anxiety similar to culture shock, the unease visitors to an alien land feel because of the absence of the familiar cues they took for granted back home. With an established routine, we don't have to think! And thinking is hard work.

Change is a business fact of life

Coping with Change: Develop Your Personal Strategy

Is your company is currently undergoing major changes that will affect the lives of all of its employees? These changes are probably in response to the evolving needs of your customers. They are made possible because of improvements in telecommunications and digital technology. They are likely guided by accepted principles and practices of total quality management. And you can expect that they will result in significant improvements profitability--a success that all employees will share. Because our customers' needs are NOW, we must make changes swiftly, which means that all of us must cooperate with the changes, rather than resist them.

How do we resist change?

We tend to respond to change the same way we respond to anything we perceive as a threat: by flight or fight. Our first reaction is flight--we try to avoid change if we can. We do what futurist Faith Popcorn calls "cocooning": we seal ourselves off from those around us and try to ignore what is happening. This can happen in the workplace just by being passive. We don't volunteer for teams or committees; we don't make suggestions, ask questions, or offer constructive criticism. But the changes ahead are inescapable. Those who "cocoon" themselves will be left behind.

Even worse is to fight, to actively resist change. Resistance tactics might include negativity, destructive criticism, and even sabotage. If this seldom happens at your company, you are fortunate.

Take a different approach to change

Rejecting both alternatives of flight or flight, we seek a better option--one that neither avoids change nor resists it, but harnesses and guides it.

Change can be the means to your goals, not a barrier to them.
Both fight and flight are reactions to perceiving change as a threat. But if we can change our perceptions, we can avoid those reactions. An old proverb goes, "Every change brings an opportunity." In other words, we must learn to see change as a means of achieving our goals, not a barrier preventing us from reaching them.

Another way of expressing the same thought is: A change in my external circumstances provides me with an opportunity to grow as a human being. The greater the change is, the greater and faster I can grow. If we can perceive change along these lines, we will find it exciting and energizing, rather than depressing and debilitating.

Yet this restructuring of our perspective on change can take some time. In fact, coping with change follows the same steps as the grieving process.1 The steps are shock and denial that the old routine must be left behind, then anger that change is inevitable, then despair and a longing for the old ways, eventually replaced by acceptance of the new and a brighter view of the future. Everyone works through this process; for some, the transition is lightning fast, for others painfully slow.

Realize your capacity to adapt.

As one writer put it recently:

Our foreparents lived through sea changes, upheavals so cataclysmic, so devastating we may never appreciate the fortitude and resilience required to survive them. The next time you feel resistant, think about them and about what they faced--and about what they fashioned from a fraction of the options we have. They blended old and new worlds, creating family, language, cuisine and new life-affirming rhythms, and they encouraged their children to keep on stepping toward an unknown but malleable future.2

Human beings are created remarkably flexible, capable of adapting to a wide variety of environments and situations. Realizing this can help you to embrace and guide change rather than resisting or avoiding it.

Develop a coping strategy based on who you are.

Corporate employees typically follow one of four decision-making styles: analytical, directive, conceptual, and behavioral. These four styles, described in a book by Alan J. Rowe and Richard O. Mason,3 have the following characteristics:
Analytical Style - technical, logical, careful, methodical, needs much data, likes order, enjoys problem-solving, enjoys structure, enjoys scientific study, and enjoys working alone. Conceptual Style - creative and artistic, future oriented, likes to brainstorm, wants independence, uses judgment, optimistic, uses ideas vs. data, looks at the big picture, rebellious and opinionated, and committed to principles or a vision. Behavioral Style - supportive of others, empathetic, wants affiliation, nurtures others, communicates easily, uses instinct, avoids stress, avoids conflict, relies on feelings instead of data, and enjoys team/group efforts. Directive Style - aggressive, acts rapidly, takes charge, persuasive and/or is manipulative, uses rules, needs power/status, impatient, productive, single-minded, and enjoys individual achievements.

Read once more through these descriptions and identify which style best describes you. Then find and study the strategy people who share your style follow to cope with change:

Analytical coping strategy - You see change as a challenging puzzle to be solved. You need plenty of time to gather information, analyze data, and draw conclusions. You will resist change if you are not given enough time to think it through. Conceptual coping strategy - You are interested in how change fits into the big picture. You want to be involved in defining what needs to change and why. You will resist change if you feel excluded from participating in the change process. Behavioral coping strategy - You want to know how everyone feels about the changes ahead. You work best when you know that the whole group is supportive of each other and that everyone champions the change process. If the change adversely affects someone in the group, you will perceive change as a crisis. Directive coping strategy - You want specifics on how the change will affect you and what your own role will be during the change process. If you know the rules of the change process and the desired outcome, you will act rapidly and aggressively to achieve change goals. You resist change if the rules or anticipated results are not clearly defined.

Realizing what our normal decision-making style is, can enable us to develop personal change-coping tactics.

How can we cope with change?

Getting at least this much comprehension of the big picture will help us to understand where each of us fits.

2. Do some anchoring. - When everything around you is in a state of flux, it sure helps to find something stable that isn't going to change, no matter what. Your company's values (whether articulated or not) can provide that kind of stability for you. Ours include the Company Family, Focus on the Customer, Be Committed to Quality, and Maintain Mutual Respect. These values are rock-solid; they are not going to disappear or rearrange themselves into something else. Plus, each of us has personal values that perhaps are even more significant and permanent. Such immovables can serve as anchors to help us ride out the storm.

3. Keep your expectations realistic. - A big part of taking control of the change you experience is to set your expectations. You can still maintain an optimistic outlook, but aim for what is realistically attainable. That way, the negatives that come along won't be so overwhelming, and the positives will be an adrenaline rush. Here are some examples:

Invest time and energy in training. Sharpen your skills so that you can meet the challenges ahead with confidence. If the training you need is not available through Bowne, get it somewhere else, such as the community college or adult education program in your area.

Get help when you need it. If you are confused or overwhelmed with the changes swirling around you, ask for help. Your supervisor, manager, or coworkers may be able to assist you in adjusting to the changes taking place. Your human resources department and any company-provided counseling services are other resources available to you.

Make sure the change does not compromise either your company values or your personal ones. If you are not careful, the technological advances jostling each other for your attention and adoption will tend to isolate you from personal contact with your coworkers and customers. E-mail, teleconference, voice-mail, and Intranet can make us more in touch with each other, or they can keep us antiseptically detached, removed from an awareness that the digital signals we are sending reach and influence another flesh-and-blood human being.

Aware of this tendency, we must actively counteract the drift in this direction by taking an interest in people and opening up ourselves to them in return. We have to remember to invest in people--all of those around us--not just in technology.

The "new normalcy"

Ultimately, we may discover that the current state of flux is permanent. After the events of September 11, Vice President Richard Cheney said we should accept the many resultant changes in daily life as permanent rather than temporary. "Think of them," he recommended, "as the 'new normalcy.'"

You should take the same approach to the changes happening at your workplace. These are not temporary adjustments until things get "back to normal." They are probably the "new normalcy" of your life as a company. The sooner you can accept that these changes are permanent, the better you can cope with them all--and enjoy their positive results.

Notes

1. Nancy J. Barger and Linda K. Kirby, The Challenge of Change in Organizations: Helping Employees Thrive in the New Frontier (Palo Alto, CA: Davies-Black Publ., 1995). This source is summarized in Mary M. Witherspoon, "Coping with Change," Women in Business 52, 3 (May/June 2000): 22-25.

2. Susan Taylor, "Embracing Change," Essence (Feb. 2002): 5.

3. Alan J. Rowe and Richard O. Mason, Managing with Style: A Guide to Understanding, Assessing and Improving Decision-Making (San Francisco: Jossey-Bass Management Series, 1987) cited in Witherspoon, "Coping with Change."

4. Emily Friedman, "Creature Comforts," Health Forum Journal 42, 3 (May/June 1999): 8-11. Futurist John Naisbitt has addressed this tendency in his book, High tech/high touch: Technology and our search for meaning (New York: Random House, 1999). Naisbitt co-wrote this book with his daughter Nana Naisbitt and Douglas Philips.

Coping with Change: Develop Your Personal Strategy
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Copyright ©2006 Steve Singleton

Steve Singleton has written and edited several books and numerous articles. He has been an editor, reporter, and public relations consultant. He has taught college-level Greek, Bible, and religious studies courses and has taught seminars in 11 states and the Caribbean.

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